The journey a customer goes on to make a purchase is different than it was twenty years ago. Today, a purchase journey consists of multiple touch points, research, and stages. We call this path the marketing funnel. While every business has its own way of connecting with new customers, every […]
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If you’ve been on facebook sometime in the last year, chances are that you’ve probably seen a facebook live video. The platform’s live streaming feature was made available to the public in april of 2016. Since then people have been going live in creative ways that cover a variety of […]