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Achievable – possible to achieve, both too ambitious and too simple a goal does not motivate to action, relevant – should be an important step forward, time-bound – include in a specific time frame. The more specific your goal is, the better. Designing an advertising campaign requires experience and knowlege. Don’t do it yourself – contact a professional agency! Enter your e-mail, we will contact you Step by step design Designing an advertising campaign is not just about setting a goal. It is also about specifying many other parameters, planning detaile actions, choosing tools, etc.

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When designing a marketing campaign, you should take into account: Budget At the beginning of the design, you should determine the budget that we can spend on marketing activities. It is worth preparing a detaile cost estimate, taking into Switzerland Phone Number List account the remuneration of subcontractors, the cost of tools and content, as well as the budget for any additional expenses. target group The campaign will bring the expecte results if it is adjuste to the target group. One of the first stages of designing an advertising campaign should therefore be a detaile description.

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The recipients, taking into account their demographic data, interests, preferences, values, etc. KPIs KPIs are key performance indicators that are use to monitor progress towards a set goal and assess the effectiveness of individual IS Lists actions. When designing your campaign, choose the right tools to measure KPIs . Resources Designing an advertising campaign is also determining the resources necessary for its implementation – including texts, graphics, video and other elements. timeline Both the design activities and the campaign itself should be planne in time.

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